Third-party sources

What answer engine optimization (AEO) is, how AI answer engines choose sources, which tactics the research supports, and how to plan and measure AEO.

Complete guide · AEO

Documented AEO examples: page examples from Google and Microsoft, a field study, pages AI answers cite, and results companies reported, with sources.

Guide · AEO

AEO vs SEO: SEO earns rankings and clicks; AEO earns mentions and citations in AI answers. Where the two overlap, where they differ, and what to do first.

Comparison · AEO

An AEO checklist of 50 checks for AI answers: crawler access, facts in HTML, content, entities, schema, third-party sources, offers, and measurement.

Checklist · AEO

Thirteen common answer engine optimization mistakes, why each one fails according to research and platform documentation, and how to detect it.

Antipatterns · AEO

Generative engine optimization (GEO), stage by stage: how AI engines retrieve and cite pages, which GEO strategies hold up in research, and how to test them.

Complete guide · GEO

What AI search optimization is, how AI assistants choose sources, which tactics hold up in research, and how to measure results. Every claim is sourced.

Complete guide · SEO+

What brand mentions are, where AI assistants find them, what research shows about mentions and AI recommendations, and how to earn and track them.

Guide · SEO+

A checklist for giving a company and its people one name and one set of facts across their site, markup, profiles, and the sources AI assistants read.

Checklist · SEO+

How ChatGPT decides which brands to name, why answers change between runs, what helps a smaller brand get recommended, and how to measure it.

Guide · AI assistants

How the Gemini app finds and cites pages: Google Search grounding, the Google-Extended token, what Google does not document, and what studies show.

Guide · AI assistants

What a page needs to appear in Google AI Overviews and AI Mode: indexing, snippet eligibility, one Search Console setting, and what studies show.

Guide · AI assistants

How Perplexity finds and cites pages: what PerplexityBot and Perplexity-User do, what is not documented, and what citation studies show.

Guide · AI assistants

How AEO HQ grades evidence, pulls search data, and measures AI visibility, and what its $499 automated audit does and does not measure today.

Reference · Measurement

How to choose an AEO or GEO agency: what to compare, the questions to ask, and red flags such as guarantees, self-ranking lists, and undisclosed scores.

Guide · Buying AEO

Is AEO (or GEO) worth it? The evidence for and against, who it suits and who it does not, and a low-cost way to decide before you buy anything.

Guide · Buying AEO

Generative engine optimization services from AEO HQ: what the work covers at each stage, which tactics the evidence supports, and four fixed-price packages.

Service · Buying AEO

Sourced AI search statistics for 2026: chatbot use, AI Overviews and clicks, AI referral traffic, cited sources, answer accuracy, and B2B buyers.

Reference · Research

Which AEO and GEO research findings hold up across independent studies, which did not replicate, and which rest on one study. Graded, 2023–2026.

Research · Research

What changes in SEO, AEO, and GEO from one industry to another, what stays the same, and how AEO HQ writes its industry guides.

Complete guide · Industries

AEO for B2B SaaS: how software buyers use AI assistants, the sources they trust, and what SaaS companies should publish, fix, and measure.

Industry guide · Industries

SEO, AEO, and GEO for cybersecurity vendors and MSPs: what buyers are told to check, which sources AI cites, the rules on security claims, and what to measure.

Industry guide · Industries

SEO, AEO, and GEO for fintech: how people use AI for money questions, which sources AI answers cite, the SEC, FINRA, CFPB, and FDIC rules, and what to measure.

Industry guide · Industries

AI search optimization for healthcare: how patients use AI to find care, which sources AI cites, the HIPAA and FTC rules that apply, and what to measure.

Industry guide · Industries

Answer engine optimization for law firms: how clients use AI to find lawyers, which directories AI cites, the bar rules that apply, and what to measure.

Industry guide · Industries

SEO, AEO, and GEO for accounting, tax, and consulting firms: how buyers use AI to find firms, what AI cites, the AICPA and IRS rules, and what to measure.

Industry guide · Industries